1969
370
$500,000
$25,000
$1,013,000
No
Taco John’s® is a bold, fast-casual Mexican quick-service restaurant (QSR) brand with a loyal following and a powerful menu that sets it apart from the competition. Known for its signature Potato Olés®, tacos, burritos, and innovative flavor combinations, Taco John’s offers an established brand with over 50 years of history and strong unit economics. Franchisees join a company that blends nostalgic familiarity with modern operational efficiencies and growth opportunities across the U.S.
Founded in 1969 in Cheyenne, Wyoming, Taco John’s began as a small taco stand and quickly grew into a nationwide franchise chain. With its “West-Mex” branding and commitment to bold flavors, quality ingredients, and made-to-order meals, Taco John’s has earned a strong presence in the quick-service restaurant industry. It is consistently evolving to meet consumer demand with tech-savvy ordering systems, drive-thru optimization, and a fresh store design.
Taco John’s provides comprehensive support and training to help franchisees succeed, including:
Initial Training Program at corporate headquarters and in a certified training restaurant
In-field support during store opening and ongoing operations
Real estate and site selection guidance
Store design and construction support
Marketing, advertising, and local promotions assistance
Technology systems for POS, mobile ordering, and loyalty programs
Franchisees also benefit from a dedicated Franchise Business Consultant to provide personalized operational support.
Taco John’s seeks franchisees who are:
Experienced in restaurant or multi-unit operations
Passionate about customer service and hospitality
Committed to brand standards and local community involvement
Financially qualified with the ability to scale
Ideal candidates may be individual owner-operators, restaurant groups, or multi-brand franchisees looking to expand their portfolio.
| Category | Details |
|---|---|
| Total Investment Range | $1,013,000 – $1,653,000 |
| Minimum Net Worth | $1,000,000 |
| Minimum Liquid Capital | $500,000 |
| Franchise Fee | $25,000 – $35,000 |
| Royalty Fee | 5% of gross sales |
| Ad Fund Contribution | 4% of gross sales |
| Franchise Units (2024) | 370+ locations across the United States |
| Established Year | 1969 |
