2009
10
₹ 50,00,000
₹ 10,00,000
₹ 50,00,000
No
House of Masaba, founded by fashion icon Masaba Gupta, is a luxury lifestyle brand blending contemporary fashion with traditional Indian aesthetics. Known for its bold prints, vibrant colors, and Indo-Western fusion wear, House of Masaba has become a favorite among celebrities and fashion-forward audiences. Now expanding through franchising, it offers a premium business opportunity in India’s booming designer and lifestyle retail sector.
Why Invest in House of Masaba Franchise?
Celebrity-Endorsed Brand: Backed by Masaba Gupta’s personal brand and a strong celebrity following, House of Masaba enjoys high visibility and a loyal customer base.
Strong Market Demand: With the rising popularity of Indo-Western fusion fashion, the brand caters to a growing segment of urban and aspirational buyers.
Established Brand Identity: Known for bold prints, vibrant colors, and a unique design language, the brand has carved a niche in premium fashion retail.
Multi-Channel Presence: House of Masaba has a successful online store, retail outlets, and collaborations with major e-commerce platforms, creating diverse revenue streams.
Franchise Support: Investors receive assistance in store setup, visual merchandising, inventory management, marketing, and staff training to ensure operational success.
Established in 2009, House of Masaba has redefined the Indian fashion landscape with its quirky yet elegant designs. The brand operates under the leadership of Masaba Gupta and has grown into a powerhouse offering fashion apparel, accessories, cosmetics, and even resort wear. It has strong online and offline brand recall with flagship stores in top Indian metros.
With the surge in demand for designer wear among millennials and Gen-Z, the brand aims to tap into Tier-1 and Tier-2 cities via franchising.
Franchisees of House of Masaba will receive:
Comprehensive training on store operations, visual merchandising & sales
Store launch assistance
Inventory management guidance
Marketing and PR support (digital and offline)
Ongoing fashion trend updates and seasonal collection insights
POS and CRM system integration for smooth operations
House of Masaba seeks passionate entrepreneurs who:
Have a strong interest in the fashion & lifestyle industry
Possess retail or luxury brand experience (preferred but not mandatory)
Can invest in a premium retail outlet in high-footfall areas
Are committed to maintaining the brand’s identity and customer experience
Fashion entrepreneurs, investors in lifestyle retail, or those looking to own a trendy, culturally rich fashion label with national recognition.
Invest in the House of Masaba franchise and step into the world of high-end fashion with a brand that blends heritage and modernity effortlessly.
| Particulars | Amount (INR) |
|---|---|
| Franchise Fee | ₹10 – ₹15 Lakhs |
| Total Investment | ₹50 Lakhs – ₹75 Lakhs |
| Minimum Investment | ₹50 Lakhs |
| Royalty | ~8% on Gross Sales |
| Franchise Units | 10+ Stores (Pan-India & Expanding) |
| Franchise Term | 5 Years (Renewable) |
| Established Year | 2009 |
