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Canopy Lawn Care Franchise Opportunity

Minimum Investment

$97,900

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Established

2016

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Franchise Units

4

payments

Minimum Investment

$97,900

payments

Franchise Fee

$49,500

payments

Total Investment Range

$185,200

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Home Based

No

Description

Canopy Lawn Care is transforming the traditional lawn care industry with a modern, tech-driven, and eco-conscious approach. Unlike typical landscaping services, Canopy focuses exclusively on fertilization and weed control using proprietary agronomic science, AI-powered quoting, and subscription-based recurring revenue. With no mowing or pruning involved, this low-labor, asset-light model is perfect for entrepreneurs seeking a scalable business with minimal overhead and high margins.

Backed by Empower Brands, Canopy provides unmatched training, marketing support, and automation tools to help franchisees grow fast—whether you're looking to build wealth on the side or scale into a full-time operation. It's the ideal franchise for forward-thinking professionals who want predictable income, sustainable practices, and long-term business success.


Background

Established: 2016

Started Franchising: 2023

Industry: Landscape Services

Company Owned Units: 4

Currently focused on US development

Flexible Ownership Models: Owner-Operator, Semi-Absentee/General Manager

Backed by Empower Brands


Support Training

Confirmation Day Structure

2-Day Event at Empower Brands HQ in Richmond, VA

Initial Training

4 Days virtual

5 days in person (Raleigh, NC or Richmond, VA) 

On-Going Support

  • Empower Brands shared services support 
  • Dedicated business coach 
  • Access to turfgrass scientist 

Marketing Strategies

Combination of online and offline marketing to generate direct customer leads, as well as outreach to landscape businesses to work as a subcontractor to them for lawn care services. 



Ideal Candidate

Owner-Operator

  • Opportunity to start with one employee (owner-operator) and add technician as customer base grows
  • Business Development; B2B partnerships, B2C lead generation and sales, local marketing efforts
  • Operations Management; scheduling/routing, product ordering/inventory, customer communication
  • HR – employee care, recruiting, hiring, firing, etc.

Semi-Absentee/GM Model

  • Lead, manage, and develop the operations manager
  • Facilitate key partnerships
  • Review financial statements
  • Invest in the business

IDEAL CANDIDATE

  • Sales-oriented
  • Opportunity to maintain current career(s) while building Canopy business
  • Solid leader
  • Service-oriented
  • Highly motivated


Financial Detail

Item 7 Single Unit Investment Range: $97,900 - $185,200

Minimum Net Worth: $250,000 / Liquidity: $50,000

Franchise Fee: 1 Unit - $49,500 / 2 Units - $91,500 / 3 Units - $129,500

Royalty: 8%

Ad Fund: Not currently collected

Average Number of Employees: 2

E2/Visa Candidates: Yes

Home-Based

B2C primarily with B2B opportunity

Veteran Discount: Yes = 15% off initial territory franchise fee

Item 19 Earnings Claims

  • Revenue: $963,529
  • Revenue Less Disclosed Expenses: $222,375 (23.1%) 
  • Customer Retention Rate: 83.8% 
  • Average Revenue per Customer Account: $957.78 



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