Description
British Swim School provides an exceptional business opportunity providing a service that will never go out of style – and with a strong focus on people, cannot be replaced by technology. With a well-earned reputation including consistently ranking on the Entrepreneur Franchise 500, as well as the Inc 5000 list, it's no wonder the mission-based brand is growing quickly across North America.
DEMAND: We provide warm water, small classes, highly trained instructors and unique programs with revolutionary techniques that are proprietary to British Swim School. Our gentle, fun and effective instruction ensures an incredible customer retention rate. Last year alone our 300-plus locations taught over 1.4 million lessons to nearly 28,000 students. Our acclaimed aquatic program, combined with our fantastic franchise owners, means British Swim School is a recognized industry leader.
LOW INVESTMENT: The common perception is that to create a million-dollar franchise business, you need a huge chunk of capital. Not with British Swim School. Our model allows entrepreneurs with limited capital or those who don't want a six or seven figure investment risk hanging on their shoulders to launch their swim school and start generating revenue.
NO BUILD OUT COSTS: We help our franchise owners acquire "access to warm water" by partnering with predominantly indoor pool owners in fitness centers, hotels, schools, and other community facilities. We contract with these underutilized pools to bring in revenue for the facility owner, and of course for the franchisee. By using pool "space" managed by others, there are no ongoing costs associated with maintaining the facility. It's a win-win situation!
NATIONAL PARTNERSHIPS: British Swim School has existing partnerships with national fitness organizations like LA Fitness and 24 Hour Fitness and is working to secure additional partnerships at a national level. The company has also developed multiple local partnerships with other fitness centers, hotels and community centers. This helps our franchise owners to acquire warm, indoor pools quicker, without the need to negotiate new contracts with every location.
Background
Established: 1981
First Unit Franchised: 2011
Franchise Owners: 197
Franchised Units: 355 Locations in 35 state and Canadian provinces
Company Owned Units: 0
States Registered In: All States
Canada Franchises: Yes
International Franchises: No
SOLD- OUT MARKETS - Toronto, San Diego, South Florida, Bay Area CA, Northern and Central NJ, Delaware, Charlotte, Raleigh
Franchise Fees: Single: $59,500 2 Units: $99,500 3 Units: $139,500
Total Investment: $113,970 - 154,820
Royalty: 10%
National Ad Fund: 2%
Average Number of Employees to start: An Aquatics Lead plus 2-3 Swim Instructors, As the business grows more instructors will be needed
Passive: No
Semi-Passive: Yes
Home Based: Yes in the first year
B2B: No
Master Franchise Opportunities: No
Support Training
Financial Assistance Provided: Yes, 3rd Party
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes - Pool Locations
Recruiting Assistance: Yes
Co-Operative Advertising: 2%
Training: 3 Week Online Pre-training, 10 days at corporate headquarters in both business management and aquatic training
Ideal Candidate
In the beginning, many of our British Swim School franchise owner's choose to manage all facets of the business as an owner-operator, in order to understand the inner workings of their business and build the appropriate team. After this initial time, Many of the franchise owners become semi-absentee, having a manager run the teams at each location.
Our ideal candidate is:
- Motivated and hard-working, with a desire for something scalable
- Family-focused, looking to positively impact their community
- Ability to manage and motivate younger workforce
- Owner-operator or semi-absentee (with the right employee team)
- Customer service mindset
- Marketing and sales experience a plus
